Wolastoqiyik Wahsipekuk First Nation

Client:  Wolastoqiyik Wahsipekuk First Nation

Category : Visual identity  • Public space

Year : 2024

Wolastoqiyik Wahsipekuk First Nation: Crafting a Visual and Navigational Identity

Mandatés par la prestigieuse firme EVOQ architecture, nous avons eu l'honneur de développer une charte graphique comOur firm had the privilege to collaborate with the esteemed EVOQ Architecture on a significant project: developing a comprehensive graphic charter for the Wolastoqiyik Wahsipekuk First Nation. The core aim of this undertaking was to establish a distinct and powerful visual identity for their ancestral territory, thereby strengthening the recognition and connection to its natural, cultural, and historical elements.

This project was a deeply collaborative effort, involving continuous, respectful dialogue with representatives of the Wolastoqey culture, whose traditional knowledge and wisdom were invaluable, as well as with EVOQ's landscape architects. The culmination of this synergy is a vital and detailed guide that will strategically inform all future design decisions for the territory's identity elements, ensuring unparalleled coherence and authenticity.

Building upon the foundation of this identity graphic charter, we subsequently developed a dedicated signage charter. This crucial instrument will guide all future signage projects and, more broadly, user orientation within the extensive outdoor spaces of the Wolastoqiyik Wahsipekuk First Nation. It was meticulously designed to enable the creation of distinctive and emblematic elements that are not only aesthetically pleasing but also highly functional. The objective is to facilitate intuitive navigation for users and visitors, offering them an immersive experience that helps them explore this historically rich and meaningful ancestral territory with clarity and confidence, while simultaneously reinforcing their connection to the Wolastoqey culture.

The graphic identity has been translated into a showcase website, created to highlight the projects accomplished by the team over the past two years.